What does casual clothing mean? What is casual style? Shoes and accessories

The most current and popular clothing is certainly casual. This term, so popular today, has several meanings: “everyday”, and “optional”, and “casual”, and even “frivolous”. Actually, the ability to combine such qualities with current fashion and dress code is the secret of casual style.

Origins and hypotheses

Despite the fact that casual is a relatively recent phenomenon, its origins are shrouded in fog.

Some experts claim that casual is a Swedish invention. After all, only Scandinavians place pragmatism and naturalness at the forefront of any corner.
Others believe that the style originated in Scotland, among football fans. And the third version says that it happened in London after all.

In the middle of the last century, the teddy subculture flourished here. Young, cocky suburbanites sought to show their disdain for the establishment with slightly baggy but fashionable clothes. In any case, many of the things Teddy loved remained in the casual wardrobe: jackets, jeans, pencil skirts, espadrilles.

Casual style in clothing: conceptual features


Smart casual

Smart casual- even softer when compared with office style. Jeans, cardigans, white T-shirts, tops... And also many details (bracelets, gloves, scarves, etc.) come into play. neckerchiefs, suspenders, belts), allowing you to achieve that casual elegance characteristic of casual wear.


– the most liberal subspecies. It accepts jeans with wear and rips, blazers and jackets loose fit, sports T-shirts, moccasins and tennis shoes.


– a way of dressing for leisure, which implies complete freedom of choice of colors and prints. Neither bold styles (crop top, shorts) nor bright, outrageous accessories are prohibited.


Characterized by an emphasis on sportiness, its arsenal includes hoodies, sweatshirts, puffy vests, sneakers, fitness bracelets, belt bags... It is believed that sport-casual emphasizes the dynamism and energy of nature.

Basic wardrobe in casual style

Casual color scheme

The same balance is inherent in the palette. Unlike traditional, casual is not focused on black, white and gray tones. However, he also cannot do without them, adding to these colors beige, sand, shades of clay and foliage. And this is understandable: natural colors enhance the feeling of freedom, lightness and authenticity.



The style also includes energetic colors - piercing blue, yellow, pink, orange, purple... The style does not accept prohibitions regarding color, but it should be taken into account that combining more than three colors is already too much, a style mistake.

Casual hair and makeup

Among teddy girls, with which fashion historians associate modern casual style, the most popular female hairstyle was an ordinary ponytail.

Variations on the theme of the tail - ponytail, fishtail, high, with a pigtail, side, multi-level - even today very accurately reflect the character of this style.

Jeans and sweaters, comfortable shirts and trousers, plain t-shirts and sweatshirts, skirts and dresses - everything that is typical for comfortable clothing - is the basis of this style. What else is included in casual style can be listed endlessly. It’s easier to limit the range of things that will never belong to this style. In this case we are talking about uniforms and national clothes, clothes for celebrations and dresses for official receptions, for example, or tailcoats, clothes of formal business style, sportswear and clothing of highly specialized subcultures, for example, hip-hop culture.

The only inviolable rule of casual style is that clothes should be well tailored, suit you and fit your figure.

Every day, casual style is becoming more and more popular, because it suits everyone and does not set too strict limits. We can confidently say that many people choose this style not so much because of comfort, convenience and brightness, although this leaves a huge imprint, but for the purpose of self-expression and emphasizing their own individuality.

On the streets of modern megacities every day you can see millions of people whose outfits can hardly be called traditional.

Moreover, sometimes it is almost impossible to understand which style group what a certain person is wearing belongs to. If doubts of this kind arise, then without exception we can say that we have a casual style.

What is it

The name of this style comes from the English word “casual”, which translated into Russian means “everyday, daily”. In other words, we are talking about an outfit that can be worn every day: to work, for a walk, for sports. This is an informal style, in the selection of which the main emphasis was on comfort.

The main feature of the casual style is that it allows for simplicity, but at the same time does not prohibit the use of bright accents and details. When creating an image in this style, you can wear both branded and ordinary items. However, there are still some restrictions: when choosing a casual style, you should avoid using rhinestones, frills and other similar accessories.

Story

Modern history does not know for sure where and when everyday style originated. It is generally accepted that the birthplace of casual style is Scotland, which was gripped by football fever at the time. Fans of their favorite teams united in informal clubs that composed songs and poems about their football heroes and provided them with moral support. These people preferred ordinary clothes, which were characterized by maximum comfort. It could be jeans, sneakers, T-shirts and other similar clothing. The fan football movement was called casual, which later became the name for a whole style trend in fashion.

After some time, casual completely moved away from football and began to be actively used by people who went out into nature to relax. Then the style direction spread to big cities, becoming one of the most popular all over the world.

Preference for casual is given not only by young people, who have never been inclined to traditional types clothes, but also the adult generation. A high level of comfort and freedom make this style popular. Thanks to its unique combination of convenience, practicality and attractiveness, casual has gained worldwide fame and popularity over the past 10 years.

Characteristics and types

Considering the fact that this style trend translates as “casual,” most people believe that they can wear the first item they come across and confidently declare a stylish look. In fact, things are a little different. Only a small category of people can choose a wardrobe based on this style and still look attractive and fashionable. A frivolous approach to the formation of such a wardrobe leads to the fact that on the streets you can see a huge number of people dressed almost identically.

If someone considers casual style monotonous or boring, then he simply does not know all the features and varieties of this fashion trend. Among the most popular types of everyday style are the following:

  • Sports casual is a trend that has gained popularity due to the fact that it is in fashion today healthy image life. The main feature of the direction is the use of sports elements - T-shirts, shorts, sweatshirts and other sports attributes. It should be understood that casual sports are not clothes that are intended for sports, but sportswear suitable for ordinary walks. The ideal option is a combination of the main components with sportswear. For example, very often on the street you can see young people wearing jeans, a sweatshirt and sneakers. This type of casual style is in great demand among active youth;

  • Street casual is what can be seen on modern streets. The main feature of this direction is that there are no rules or restrictions. Each person can choose the combination that suits him best. That is why street casual is chosen by people who want to emphasize their originality and individuality. The essence of the conclusion is a bold choice of clothing and accessories at your own discretion. The main principle to be followed in the process of choosing clothes is their comfort;

  • Casual chic – less popular, but sufficient original look casual style. The trend was introduced into circulation by Italian fashion designers, who advised combining items that at first glance do not go together. The main essence of casual chic is the combination of simple elements with complex ones, comfortable fabrics and prestigious accessories. When developing this direction, designers and fashion designers set themselves only one task - to combine attractiveness, luxury and convenience.

Features and Benefits

The casual style can rightfully be called the most popular in modern world. Thanks to its unique features, casual will be able to win the hearts of millions of fans around the world. The main requirement for clothing is its comfort. The main concept of creating an image in a daily style is to take into account individual characteristics and characteristics of each person. No rules for combining clothes are used here if it looks perfect on a certain person. Such a free and unrestricted approach to choosing clothes allows a person to feel freedom in the process of choosing clothes and select the most convenient options for themselves.

That is why in casual style you can always find jeans, pullovers, sneakers and other clothes that provide maximum comfort and freedom. Another feature of the casual style is that by changing combinations you can get several looks. For example, just a shirt can be worn with trousers, jeans or a skirt, resulting in three different fashionable looks. If you complement each option with outerwear in the form of a sweater, pullover or jacket, you can put together looks for the whole week.

Despite such impressive democracy, if there are wardrobe items that are not acceptable even for everyday style:

  • Any uniform, including military clothing;
  • Wardrobe items that are used for formal events;
  • Business suits, which are usually worn when there is a strict dress code;
  • National clothes.

Who is it suitable for?

Casual style can to some extent be called universal, because it is suitable for every person - men, women, celebrities and even politicians. This style looks great on men. The times when any image had to be based on classical content are already gone. Instead of standard and unremarkable trousers, you can choose jeans or chinos. IN winter time This year, wool trousers will be an excellent purchase.

Casual style for men involves wearing a shirt either tucked in or untucked. Another symbolic item can be a jacket, but not its classic version, but a more modern one. These can be plain jackets, decorated with various inserts or accessories.

Casual style is ideal for girls too. Basic elements include jeans, skirt, dress. If you are looking for an outfit for every day that will provide comfort and convenience, then casual style is exactly what you need.

This style trend has managed to take root not only in everyday life, but also at official events. Today, when preparing for a wedding, many girls prefer a casual style. A combination of bright colors, the presence of original and embossed accessories - all this is incorporated into the bride’s casual wedding clothes.

Main feature wedding dress, made in a casual style, is that it can be worn after the celebration. The style direction is trying to say that there is no need to buy an expensive dress that can only be worn once in a lifetime. Any item of clothing should be as practical as possible, even if we are talking about the most important day in a person’s life.

How to make a wardrobe

In order for the casual style to look interesting and attractive, you need to choose the right wardrobe element. When creating any look in this style direction, it is better to use jeans as a basic element. It is around this wardrobe item that it is best to build and select other products. The style here will directly depend on the person’s preferences.

The main advantage of the casual style is that anyone in it will look great. Of course, when forming an image it is necessary to take into account distinctive features appearance and activity of a person, so that clothing looks attractive and provides the proper level of comfort.

Overweight people need to choose products that will not highlight figure flaws. You should avoid wearing tight clothing that visually makes a person appear larger than he actually is. The choice must be made in favor of loose jeans or trousers with a loose fit, jumpers or sweatshirts.

Casual style in the winter season must include warm sweaters or knitted sweatshirts. In combination with jeans they allow you to create an interesting and bright image, which others will definitely appreciate.

Nobody suits the work environment better than casual style. Clothing must be selected in such a way that it interferes with work and promotes maximum concentration on the work process. The most popular option for office work is a combination of jeans and a shirt. This casual, but far from casual, style will look perfect at work.

Young mothers should shape their style in such a way that it is comfortable for them to run after their child. Heels, tight dresses and other similar clothing, of course, immediately disappear. But jeans and a sweater, which are an integral part of the casual style, will be the ideal solution to the problem.

The same applies to older people, for whom safe clothing and its comfort are important. Loose-fitting dresses or wide-leg trousers will look great with sweaters and shirts.

Fashion trends

In the modern world, casual style is not limited exclusively to jeans or sportswear. This season, designers and fashion designers suggest wearing dresses and skirts made of knitted fabrics or wool. Can be used as outerwear knitted cardigans, non-classical jackets and even down jackets. If just a few years ago down jackets were considered something tasteless, now every winter collection and fashion show casual style necessarily includes similar outerwear.

Depending on the weather conditions, boots or shoes can be used as footwear. Casual style allows you to wear any type of shoe with jeans - the main thing is to keep your feet warm and comfortable.

The color scheme this season also knows no restrictions. You can choose bright and delicate shades, or give preference to brutal colors. Everyone makes their choice based on personal preferences, but it is very important not to overdo it with the number of colors used. The rule that a person should not have more than four various colors, also works in casual style.

Considering the fact that the main thing in everyday style is convenience and comfort, the popularity of certain materials is beyond doubt. Most of the outfits in the collections of modern designers include wool, knitwear, cotton and other natural materials.

Brands

Today we can say with confidence that the fashionable casual style trend is at the peak of its popularity. Therefore, it is not strange that almost every well-known clothing manufacturer offers its customers similar clothes. The secret to the success of casual clothing is that it allows you to highlight the individuality of each person, while providing comfort and convenience.

Agata Vasnetsova

Style is a way of saying who you are without using words.

Content

Those who are interested in fashion have often come across such names as casual style or casual style - these are not just things from new collection high fashion houses, but a way of life. This trend acts as a contrast to the romantic, classic business style and offers fashionistas different options combinations of your favorite clothes. If your life principles are lightness, comfort and freedom, you should give preference to casual style.

What is casual

Stylists initially developed casual as one of the types of office dress code, only with some features - simplicity of cut and an emphasis on comfort and convenience. However, today casual means a mixture of styles from different directions: sporty, formal, classic and street chic. This gave rise to a separate niche for this trend in high fashion, giving it clear attributes and characteristics.

History of appearance

There are several versions of the emergence of the casual trend, but there are only two main ones. The first originates in Britain in the 50s of the 20th century. Based on the active growth of savings, a new youth movement, Tedds, was born. Its representatives dressed as simply as possible, with a slight accent of negligence, although they could afford items of fashion trends.

Later, the casual style was forgotten for some time, and was revived again only in the 70s, again in Britain. This was facilitated by football fans who, instead of chants, decided to support their favorite team by choosing a certain stylistic direction in clothing. Their choice was so liked and liked by society that over time such images became popular among the masses. This is how a variety of casual trend appeared - sporty elegance.

According to the second version, the casual style appeared in Scandinavia, which was facilitated by the harsh climatic conditions of the country. Layering of clothing, voluminous scarves and hats, knitted sweaters, knitted coats - all these classics saved residents from harsh winters. At the same time, preference was given to those clothes that could retain heat for a long time and not hinder movements. In Scandinavian casual clothing, clothing elements are laconic, with minimalist accessories and a neutral color scheme.

Casual style - characteristics and its features

The word “casual” can be literally translated as casual, everyday, careless. It has a lot of advantages and characteristic features:

  • lack of strict boundaries - in office attire you can attend a party, sit at a bar with friends or go out on a visit;
  • your own individuality - to create an image, you don’t need to buy expensive brands, for this you can use the things that everyone has in their wardrobe;
  • unusual combinations - the style involves wearing loose-fitting trousers with a classic shirt or sports shoes with a formal skirt;
  • using layering – you can wear a shirt over a tee, a classic knit dress with a turtleneck, or allow your sweater to peek out from under your jacket.

Following the above, you might think that you can wear the first thing that comes to hand. However, in practice, everything looks a little different and this approach to creating an image will not work. Only those who know about the intricacies of choosing fabric textures know how to correctly combine color scheme and combining different haute couture trends can look really fashionable.

Color range

This style assumes using mostly unobtrusive, pastel colors, but designers suggest diversifying the color scheme with bright notes. In an office wardrobe, it is better to give preference to soft matte tones: light brown, blue, dark green, burgundy or gray. Street casual elegance can be emphasized with bright accessories, and a little leather items can be added to sportswear. In order not to look like a traffic light, it is important to follow a simple rule - do not combine more than 6 different colors in one image.

Fabrics and textures

Casual style is very democratic in terms of the combination of textures and materials. Preference should be given denim clothes, light cotton, knitwear and other items that do not require ironing. In their collections, designers have learned to intelligently combine expensive natural fabrics with synthetics, which complements the image of elegant negligence. Street fashion is available in combinations such as a patent leather sports bag and a classic wool jacket.

Accessories

When creating an image, do not forget about small details. As a rule, preference is given to silk or knitted scarves, which are worn with a casual coat or wrapped over a cardigan. You can often find headdresses - hats, caps, scarves or hats. If you need a belt, it is better to buy a wide or narrow leather one, and the dress can be decorated with a satin scarf at the waist.

Brave youth can complement fashionable bow large bag, conservative women are more suitable for a small comfortable shoulder bag. Backpacks are used in casual wear, but you don’t often see the classic version with a clutch. You should not buy bracelets, earrings or watches in bright colors. Casual jewelry is usually small in size and discreet in appearance.

Varieties of casual style

It is a mistake to consider casual as boring or monotonous. Wardrobe items can always be played out in interesting ways and interpreted to your liking. This style, like no other, is rich in a variety of fashion trends: sport casual, street fashion, casual chic. Each of them has its own characteristics and advantages. This assortment of choices helps you create your own unique look for any situation.

Smart-casual

This is a combination of a strict business style with a cheeky silhouette of an outfit. Smart casual can be found among home girls who dream of breaking away from parental control or representative ladies who want to emphasize their individuality. The basic set of things is:

  • A woman's wardrobe in the smart direction must be complemented classic jeans, a formal skirt, blouse, turtleneck. For shoes, you should give preference to leather ballet flats, suede or classic shoes.
  • For men, smart casual suggests wearing simple T-shirts with trousers, long sleeve shirts and a tie. Shoe options are moccasins, fashionable sneakers or slip-ons.

Street-casual

Casual urban style is what everyone sees in fashion magazines, in photographs of models or popular TV stars when they are captured in an informal setting. Street casual has no strict restrictions, which gives a complete flight of imagination and absolute freedom of choice to everyone. Casual style welcomes bold decisions when choosing clothes, their texture and color. The main rule is that you should feel comfortable.

The name sport casual already speaks for itself. This direction is for those people who choose a lightweight fit and comfort. If you want to create a sporty, casual look, get T-shirts, polo shirts, sweatshirts, baseball caps, sneakers or sneakers, tracksuits and other sports items. Although you feel as comfortable as possible in such clothes, you won’t go to the gym. This is more of a look for evening walks, get-togethers with friends or going to the movies.

Casual chic

This trend was brought into fashion by the Italian fashion designer, famous designer Nino Cerutti. He advised his fans to combine simple fabrics with expensive accessories, complex cuts with cheap fabrics, and simple wardrobe elements with more complex ones. Chic is also often called casual evening wear, for its elegance, unpretentious luxury and presentable appearance.

All-out-casual

It is not customary to dress this way in business circles; you won’t go to work or a business meeting this way, it will become all out ideal option only for outdoor recreation or with friends. You can choose comfortable sportswear or loose-fitting street fashion models and complement your look with original accessories. Improvisation and freedom of choice are his main laws.

Business-casual

A combination of strictly business style and casual, but more in the classic variation. Business and smart casual are considered similar trends, but if in the second option you can wear a classic jacket with sneakers, then in business you can only wear a shirt without a tie. Business casual was designed as an office wardrobe for employees who are allowed liberties on short holidays or Fridays.

How to make a wardrobe

The ability to combine incongruous things, different fabric textures and accessories - this is how you can briefly describe the casual style. However, behind the slight carelessness and loose fit there are many pitfalls. For example, even here the Russian style, beloved by many, is unacceptable - a suit with sports sneakers or flip-flops with socks. A few simple tips on creating a basic wardrobe will help you avoid such primitive mistakes when choosing a set.

Basic items

The first must-have item for men and women women's wardrobe- jeans. The rest of the appearance is built around them. You can choose the cut or style of the pants at your discretion, but it is better to have several options in reserve for different occasions. Women can replace trousers denim skirts or complement them with a men's shirt, jumper, bright top or formal blouse. For men - a sweatshirt, sweatshirt, turtleneck or oversized sweater.

Separately, it is worth mentioning the dresses. They are not part of the basic wardrobe, due to the fact that such clothes force one to be feminine, which is different from a free, relaxed lifestyle. However, this clothing option is also not forbidden. If you want to spice up your look, invest in a long sweater or a casual dress that resembles a men's shirt.

Casual clothing

We should also talk about outerwear. The following will help you put the finishing touches: knitted jackets, jackets, vests, and an elegant coat. In order not to overdo it with simplicity, you should pay attention to the laconic cut, natural materials and classic colors. Oversized jackets, long jackets, knitted cardigans and vests are considered very fashionable. They will help add zest and create a complete image.

Casual shoes

It would be logical to assume that the casual shoe options are sneakers, moccasins, and sneakers. This choice has a right to exist, but it looks gray and boring. Shoes can become almost the main accent. Don’t be afraid to experiment, feel free to complement your looks with fashionable loafers, shoes with wide heels, feathers, ballet flats with stones or English boots, boots with leopard print. In brand stores, such shoe options can be found marked statement - which literally translates as glamorous shoes.

Bags and accessories

An everyday bag should perform the only important role - to contain everything you need. Small backpacks, messenger bags, and shopping bags will fit perfectly into the outfit. When choosing a business direction or evening chic, it is better to use classic options: clutches or envelope bags. They pair perfectly with sophisticated pumps or a stylish dress.

The look will seem incomplete without bright accessories. Basic things are considered: scarves, belts, watches, glasses and neckerchiefs. Don't forget about hairdressing supplies. These can be voluminous or bright elastic bands, interesting or unusual hairpins, original hoops. Wedding hair and makeup will be complemented by decoration in the form of a huge flower or a wreath.

Casual brands

It is a mistake to think that this trend is street style and does not figure in any way in modern fashion trends. Clothing creators, on the contrary, are trying to introduce the current casual style to the masses, willingly experimenting with new looks. Such well-known companies and clothing brands as specialize in this area.

Do you want to be stylish and modern and at the same time dress comfortably and appropriately? Create casual looks.

What is casual style? Where is it appropriate? What accessories and wardrobe items does this style involve? Every girl interested in fashion asks these questions. In fact, everything is simple: casual is everyday comfortable clothing, appropriate in most life situations.

It turns out that everyone dresses casually? Of course not. Clothes should not only be functional, but also fashionable, modern, and relevant.

  • high-quality, expensive, well-fitting things,
  • simple, basic clothing,
  • bright, interesting accessories without frills,
  • harmonious combination of colors and prints,
  • multi-layering.
  • old, out of fashion clothes,
  • things are not in size,
  • cheap synthetic fabrics,
  • tasteless accessories,
  • deliberate sexuality.

Translated from English, casual means “everyday, careless, relaxed” and all these words perfectly characterize the style of the same name. Convenience combined with good taste - that's what casual style is.

This fashion trend has become widespread in the modern world, so several subtypes of style have appeared that are appropriate in different circumstances.

Varieties

Business casual

How do you dress at work? Very strictly: closed shoulders, stockings at any time of the year, skirt below the knees, shallow neckline, high heels or are some informal details allowed: a soft cashmere sweater, a playful scarf around the neck, flat shoes? If the second option is more suitable, your work dress code is Business casual or business casual.

Business casual is a style that allows for some informal or even sporty details in clothing and accessories.

Strict business style is not always necessary, and in some professions it is even inappropriate: for example, a designer in a pencil skirt and classic pumps will look unconvincing. In these cases, business casual comes to the rescue. A person dressed in business casual style looks quite professional, but at the same time feels more relaxed.

How can you dilute a strict dress code and turn it into business casual? First of all, accessories will come to the rescue: an intricately knitted neckerchief, expensive, medium-sized and not too bright, costume jewelry, an original watch.

Color will help soften the sharpness of the lines a little. Soft colors will make a women's business suit more relaxed. In this case, the color can be any, but in a pastel, diluted version - beige, melon, lavender, peach, snow blue.

The choice of shoes is also important - low heels, a small platform or even ballet flats will certainly be more comfortable than stilettos and will add a slight sporty touch to the image of a business woman.

Fabrics used in business casual clothing should be soft, stretchy, and have a pleasant texture. In winter, knitwear is perfect, which, however, should be expensive and of very high quality. In summer, linen and thick cotton will be appropriate.

A few quick tips for creating a business casual look:

  • Clothing in bright, flashy colors is inappropriate. Best option- pastel shades;
  • Large, overly shiny jewelry will not work. Ideal choice- elegant, refined jewelry of small size;
  • Clothes, no matter what material they are made from, should look expensive and of high quality.

Smart casual

The smart casual style was first mentioned in one of the American newspapers at the beginning of the twentieth century.

The unusual name of one of the varieties of casual is translated from English as “intellectual, smart style.” Usually, when it comes to smart casual, we mean men's looks, however, guided by the basics of this trend, you can create a women's wardrobe.

The cornerstone of style is everyday, simple, but at the same time expensive and high-quality things. A person dressed in smart casual clothes does not stand out from the crowd at first glance, but if you look closely, you can understand that this simplicity is not cheap at all. Smart casual is appropriate when meeting with family and friends, walking around the city, visiting exhibitions and opening days.

The main elements of the style are high-quality fabrics (fine wool, cotton, linen), elegant neckerchiefs and scarves, things with a classic pattern: soft checks, stripes, herringbone.

As for shoes and bags, you can approach their selection more informally. Sufficiently saturated colors and interesting styles. At the same time, it is important to maintain a balance: you need to select clothes of neutral colors for colored accessories and vice versa.

Briefly about smart casual:

  • Comfortable, expensive clothes in discreet colors;
  • Classic styles without trendy trends;
  • Quite a variety of accessories: colored bags, shoes, scarves and shawls. High-end jewelry is also acceptable.

Sport or sporty casual

Contrary to the name, these are not sportswear. Sports casual is more suitable for outdoor recreation, trips to the forest, walks in the park. The basis of this style is things that we wear every day: jeans, T-shirts, sweatshirts, sports jackets. Comfortable city shoes, sneakers, sneakers, slip-ons, perfectly complement a casual, relaxed look.

Sports casual clothing does not imply large number accessories, but some of them will look quite harmonious: a wide scarf, knitted hat oversized, fitness bracelet.

So, sports casual is:

  • Sports style clothing and accessories;
  • Comfortable, relaxed styles;
  • Soft comfortable materials.

Active casual, a type of sporty casual, is intended specifically for full-fledged sports activities. Clothes of this type are tracksuits, leggings, bra-tops, various T-shirts and tank tops.

Casual glamor

As the name suggests, this style is feminine and glamorous, yet simple and free. Elements of casual glamor include cocktail dresses with a circle skirt or baby-dollar style, small elegant handbags, and low-heeled shoes. That is, everything that looks solemn and elegant, but at the same time does not hinder movement.

The image should not be overloaded with details, too heavy or too sexy. Rather, it is a gentle girlish image with elements of glamor and chic.

The main differences between the casual glamor style:

  • Elegant, but not pretentious and comfortable clothes;
  • Fine, elegant accessories;
  • Simple styles, not overloaded with details.

Dressy casual - similar to casual glamor, but involves more formal evening wear. At the same time, the image should not be strict and too official, as for a formal ceremonial event. Rather, dress-casual clothing is suitable for evening receptions outdoors or by the pool, going to a restaurant or celebrating an event with friends.

Street casual

Urban street fashion in all its diversity is street casual. This image will be appropriate in all situations related to everyday city life: shopping, visiting a cafe, walking in the park, meeting with friends.

Street casual, first of all, is convenient and comfortable clothing, but, at the same time, fashionable and modern. Various combinations of colors, textures, textures, bright memorable details will be quite appropriate for going out into the city. The only thing to avoid is boredom and total dullness. Even one interesting thing, a scarf, a handkerchief, an unusual bag, can decorate the whole look.

The basic items of a street casual wardrobe are jeans, shorts, comfortable pullovers, sweatshirts and sweatshirts, quilted jackets and sweatshirts.

Important information about street casual:

  • Casual, city clothes, comfortable to wear;
  • A bright detail that decorates the entire image;
  • Things made from high-quality, expensive materials.

Casual style in summer, winter and off-season

Summer is a great time for relaxation, picnics, and meetings with friends, so a casual look would be quite appropriate. Light, comfortable, loose, slightly casual clothing will make you feel comfortable in the sweltering summer heat.

Basic elements of a summer wardrobe:

  • jeans of various styles: straight, tight, boyfriend,
  • shorts and Bermuda shorts, not too short and covering the hips,
  • loose-fitting dresses and sundresses made from natural materials,
  • ballet flats, sneakers, slip-ons or sandals on a low platform.

In winter and in the off-season, when it gets cold and rainy, we need cozy warm clothes more than ever, while the image should remain fashionable and modern. In inclement weather, casual style is perfect, because it implies comfort combined with modern trends.

Casual style in winter is:

  • wide-cut pullovers, sweaters and sweatshirts made from natural fabrics,
  • jeans, trousers of current style made of thick fabrics,
  • loose coats,
  • quilted jackets and vests,
  • leather moccasins, ankle boots, boots with low, stable heels.

For different ages

Young girls seem to be created to wear casual clothes. Youth is freedom in everything, including appearance. There is no work yet, which means there is a strict business dress code and social events with their mandatory rules, and you can allow yourself to look free and informal. In addition, youth implies an active lifestyle: playing sports, traveling, visiting nightclubs, so you need to dress comfortably and casually.

Middle-aged women can also dress casually, especially outside of work hours. Outdoor recreation, shopping, going to a cafe - in all these situations, a casual look will be quite appropriate. Comfortable, free and at the same time fashion clothes Perfectly suitable for young mothers: caring for children requires the most comfortable wardrobe. As for work, business casual will come to the rescue - a fairly strict style, which, however, allows for some relaxations.

Older ladies often think that casual clothing is not for them and choose more conservative and formal items. This is a fallacy - comfortable and fashionable style will suit everyone. Wardrobe items such as jeans, soft knitted pullovers, and cotton shirts will be comfortable for everyday wear and will give their owner a more youthful appearance. For a more elegant look, you can use items made from plain fabrics in neutral shades: beige, sand, khaki, steel.


Casual brands

When it comes to casual clothing, we usually mean brands that specialize in the production of clothing for mass consumption: Zara, Gap, Benetton, H&M, Mango, Sela. Companies whose main focus is selling clothes through catalogues: Bonprix, Quelle, La Redoute also offer a lot of comfortable, practical, everyday clothing. From time to time, various sports brands - Adidas, Reebok, Nike - also release collections of comfortable urban clothing, and recently the release of such collections has become regular.

However, companies producing exclusive, expensive clothes also develop more comfortable and practical items, especially in the lines ready-to-wear. One of the first famous high fashion designers to pay attention to comfortable, street style was Nino Cerutti, who named one of his collections “Casual Chic”. Giorgio Armani took up the initiative and introduced a free urban style into men's fashion, bringing a touch of lightness to boring business suits.

Now many fashion designers, such as Donatella Versace, Sonia Rykiel, Donna Karan and even the eccentric John Galliano, from time to time release collections in casual style, especially in ready-to-wear lines. And let fashion critics grimace with displeasure, arguing that these images have little in common with the art of high fashion, but marketers are rubbing their hands - such clothes sell out much better.

What celebrities wear

Famous popular people, in fact, are no different from you and me and, just like everyone else, in everyday life they prefer to wear comfortable, comfortable clothes. At the same time, in any situation, stars must look stylish, because paparazzi lie in wait for them literally everywhere. Casual comes to the rescue, offering a relaxed and at the same time fashionable look.


Alessandra Ambrosio, Taylor Swift, Jessica Alba
Miranda Kerr, Emma Watson, Sarah Jessica Parker

Look at photos of famous people in everyday life - no one wears a low-cut evening dress while shopping or high heels when playing with children. In such situations, everyone prefers simple and laconic, but at the same time stylish, things.

Casual look

How to create a casual look and what to pay attention to? Some tips on creating a wardrobe and selecting accessories from the world's leading stylists:

  • First of all, buy a few basic pieces of clothing that will create your entire look. It could be classic jeans, oversized pullover or a sweatshirt, a men's cut shirt, a blazer. The color scheme of basic items is neutral and calm. Pay attention to quality - the basis of the wardrobe should consist of expensive items made from good fabrics;
  • Various accessories will help complement and diversify the outfit: scarves, scarves, bracelets, earrings. Their colors may be brighter, prints may be used;
  • As for bags and shoes, their choice depends on the season. In winter, it is better to prefer restrained colors and strict styles; in summer, you can use whiter, playful options;
  • When dressing in a casual style, try not to wear overly sexy and revealing clothes: lace, transparent fabrics, and a deep neckline will look vulgar. Stiletto heels and large flashy jewelry are also inappropriate;
  • Create multi-layered looks - it's not only stylish, but also very convenient, especially in the off-season, when the weather changes several times a day.

As you can see, dressing casually is not at all difficult. Improvise and you will become the queen of the big city.